This week you will finish your short marketing plan that you have been working towards in the last few weeks by addressing your promotion, advertising, and budget.

Address the Marketing sections below in a minimum of a 2-page Word document using APA format and citation style (include a title and reference page).

Promotion Section:Describe how you will promote your product based on your target market and place (distribution) that you previously determined. How will your customers know what you are offering? Why will they choose you over your competitors? What are your core competencies? How will you build relationships with your customers?

Advertising Section:If you choose to advertise, how much will you spend on advertising? Do a little research and determine the rates for what you want to use as your advertising media (for example, newspaper ads, TV ads, brochures, etc.)

Will you be doing any advertising that does not cost money? For example, will you join the local Rotary or do volunteer work? Will you talk about your business at your son’s Little League games? Will you drive a car with your business name on it? There are many ideas that are no or low cost. Which ones might you use?

Budget Section:Please list in table form how much you plan to spend on marketing over the next 3 months. Be specific about what you will buy, and how much each form of advertising will cost over those 3 months. Describe how you will measure the success of each marketing effort. Be specific.

Using a Word document, insert your revised marketing concepts from the last unit after reading your instructor’s feedback. Then add this week’s Assignment concerning promotion, advertising, and budget.
Submit the completed Assignment in APA format and citation style (plus a title and references page) .

I attached my previously assignment so you have an idea to do my homework.

Prepare an 8-10 page Final Paper on three of the major areas covered in the module. (The areas are identified according to the text’s table of contents.):

• Human Resource management (an overview, its environment, EEO and Affirmative Action, job analysis),
• Human resources planning, recruitment, and selection,
• Human resources development,
• Compensation and benefits,
• Safety and Health, and
• Employee and labor relations.

Rev. 1/04/16

The Paper must (a) identify the main issues in the chosen area, (b) new learning that has occurred, (c) class activities or incidents that facilitated learning and understanding, (d) specific current and/or future applications and relevance to the workplace, and (e) potential impact to future career plans or even in your personal life at home. The emphasis of the Summary Paper should be on parts (d) and (e). Explore in depth the benefits of the new learning and understanding that has taken place. The paper must be:

A. Must be 8-10 double spaced pages in length.

B. Must include a cover page that includes the following:

1. Name

2. Module name and number

3. Name of paper

4. Facilitator’s name

5. Date submitted

C. Must include an introductory paragraph with a succinct thesis statement.

D. In addition to the above content requirements, the paper must include the

following:

Three to four specific academic concepts discovered in the module. Each concept must be addressed in the following way:

Reference an academic concept gleaned from the course or a specific reading experience during the course. Use APA style.

Provide a context of experience where the learner saw this academic concept in operation.

Re-address the concept and the experience with critical thought. That is, how does this learner respond to the content, positively or negatively and how does he/she defend his/her position?

E. The paper must conclude with a re-statement of the thesis and a conclusion paragraph.

F. The final page must be a Reference List that is completed according APA style.